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How to Get More Loyal Customers and Upsells with Lifecycle Emails

How to Get More Loyal Customers and Upsells with Lifecycle Emails

This is the third and final article in the series on how to increase your open, click and conversion rates with machine learning.

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How to Increase the Click Rates of Onboarding Emails with Machine Learning

This article continues with one more use case where you can take a look at how to increase the click rates of your onboarding emails with machine learning.

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How to Increase Email Course Open Rate with Machine Learning

I think we can all agree on the fact that split testing is an effective method to find out what works best and get more out of your existing traffic. It’s extremely useful since it can be applied to a number of different things: subject lines ... 

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machine learning in marketing automation

4 ways to use machine learning in marketing automation

Applying machine learning in marketing automation is not rocket science. It has one and only one purpose: make marketers’ life easier. It helps you focus only the most important data, performs the must-have, but repetitive todos.

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