How to Get More Loyal Customers and Upsells with Lifecycle Emails
This is the third and final article in the series on how to increase your open, click and conversion rates with machine learning. Lifecycle emails are extremely useful to increase retention, reduce churn, create a more loyal customer base and have more successful cross- and upsells. In this piece first we take a quick look […]
Optimize your email follow-ups automatically: introducing Artificial Intelligence for Marketing Automation
As we discussed before, it is difficult to test how frequently you should send your follow-up emails. In addition, it is nearly impossible to AB test your drip campaigns and your emails in it. Now – as we promised – we share an easy solution. Introducing artificial intelligence for marketing automation that is an automatic solution […]
