39+ B2B Lead Generation Ideas, Campaign Examples & Best Practices

39+ Actionable B2B Lead Generation Examples featured image

Imagine having a list of 5000 people who showed interest in your product and service. You have their email address, name, company name, and phone number and they gave you permission to reach out to them. Now that you imagined your business heaven of having 5000 leads think about the opportunities something like this opens. […]

10 Important Hacks for Quality Lead Generation

hacks for quality lead generation

Before we begin, let’s cover some basics on lead generation for those in the dark. A lead is essentially a person who’s shown interest in your products or services, and lead generation is the process of generating leads — you attract people with the intent of converting them into leads. That being said, attracting leads […]

The most Comprehensive Guide of Product Marketing for SaaS businesses

Product marketing for SaaS businesses

This product marketing guide helps CMOs, customer success managers, product, email, and content marketers at SaaS companies design their products for growth. How to choose a marketing model How to design your product to convert more users and clients How to scale your business when needed. Who should read this guide? This guide is intended […]

SaaS Marketing Essentials: 90 High-Quality Links to Gain Traffic

SaaS marketing essentials: links to gain high traffic

Lead generation, user acquisition, user onboarding, and user retention starts with one thing: gaining highly targeted traffic. I personally hated to search and monitor the pages where I can spread the word – so I share this database of links to save you time. This collection includes links to social bookmarking sites, guest blogging & […]

15+ Must-Have SaaS Marketing Tools to be More Effective

15 saas marketing tools

Saving time, focusing on the most important tasks – this is what I call efficient marketing. In order to increase ROI of your ads, blogs, products or payment system you need to have the right tools. You can combine the SaaS marketing tools I listed below to easily harness the power of synergy and radically […]

Copy these 14 easy tips to improve your user acquisition process

User acquisition is like porn

User acquisition can always be improved. Especially with little, smart tricks. It can easily happen that you make just one little tweak and you will win a lot. Therefore I collected 14 smart tips on how you can improve your user acquisition process. Short wins of user acquisition Short wins can be gained by little […]

5 Tips to Screw Up Your Whole Customer Acquisition Process

bad customer acquisition process

Lead generation can be challenging but converting trial users into paying clients is even more challenging! According to MarketingSherpa, a 7% conversion rate is average in SaaS businesses. But what are the key influencers of that specific number? What are the key parts of a good customer acquisition process? Here are the 4 parts where […]

What is SaaS Marketing?

what is saas marketing

I know that SaaS marketing is challenging… Why? Because it is pretty difficult to sell something that can’t be seen, that is continuously changing day-by-day, that is interesting only for people (or companies) with specific knowledge. This is why I try to clarify in this article what is SaaS marketing. Well then, what is SaaS […]