Email Bounce Codes: How to Reduce Soft & Hard Email Bounce Rates

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Months of preparing the products and services, and then you send emails to inform your contacts but it gets bounced. Woah! What frustration. Each bounce means your reader won’t learn about what you wanted them to see. If you’re promoting a $100 product, not reaching 20 contacts is the equivalent of $2000. That is a […]

How to Create an Email Lead Magnet Nurturing Sequence (5 Examples)

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Marketing ideas to increase generated leads? I’m so sure you’ve tried it all from social ads, SEO, to lead magnets and so on. I remember the day I captured my first 100 leads and screamed: “Yes! I’ve cracked the conversion code!!” You know how the story goes by now: I was quite wrong. I came […]

How To Win More Customers with Travel & Hospitality Email Marketing

Trying to compete in the travel and hospitality industry is challenging.  In order to convert more leads into customers, retain existing ones, and position your business properly, you need to take travel agency email marketing seriously.  In the digital world, we live in today, online platforms can be a great resource to help drive your […]

7 Types of Registration Confirmation Emails And Subject Line Examples

People would register for your event or sign up for your product and still carry an endless amount of questions. These are the most common ones asked after a registration: Is my registration accepted? What should I do next? When and where and what should I expect? Do I need to confirm my registration and […]

10 Email Campaign Examples (Workflows) & How to Create Them

10 Popular Email Marketing Automation Campaign Examples

I suppose we can agree that we all strive to gain email opens and link clicks. These are the first steps toward higher sales and revenue in email marketing. According to the Epsilon Email Institute, automated email messages generate a 70.5% higher open rate and a 152% higher click-through rate than standard marketing messages. Wondering […]

How to Create an Email Autoresponder Series That Actually Converts

If all businesses could agree on one goal they want to attain, it is automating the process of converting more leads into customers. To be honest, not all leads would give much time to your business. And if they did, it would be at the first interaction with you when they are still highly interested. […]

How to Create an Email Sales Funnel (Sequence Examples Included)

Every business fantasizes about acquiring more customers every day and keeping them around for as long as possible. But why not every business is living this fantasy? Sometimes customers are like babies, they lose interest or get lost in the process. An email marketing sales funnel works as a rail track. It helps you get […]

Small Business Email Marketing: 11 Tips, Automations & 5 Software

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Deciding on what to spend your marketing budget isn’t an easy decision to make. And the ultimate question you might be asking yourself, “What would cost less and generate higher revenue? As a small business, you’d need to keep new customers flowing, while maintaining a strong relationship with your existing ones. That would cost much? […]