How to Create an Email Lead Magnet Nurturing Sequence (5 Examples)

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Marketing ideas to increase generated leads? I’m so sure you’ve tried it all from social ads, SEO, to lead magnets and so on. I remember the day I captured my first 100 leads and screamed: “Yes! I’ve cracked the conversion code!!” You know how the story goes by now: I was quite wrong. I came […]

12 Re-Engagement Email Campaign Examples (+29 Subject Lines)

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Let’s admit it, we all have an email list we subscribed to but we never open an email or click a link to a page. It is just a fact. But as an email marketer, you shouldn’t accept the fact that some contacts lose touch. Instead, you MUST wake the sleeping contacts in your mailing […]

How to Write & Send Apology Emails to Customers [+Examples]

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Making mistakes is something we’re all good at. But what to do when you screw up an email? We’ve put together a simple risk management and crisis response list for you in case of emergencies. It’s important to remember that how you react matters. No business is perfect, and mistakes do happen. We’ve put together […]

7 Types Of Registration Confirmation Emails And Subject Line Examples

People would register for your event or sign up for your product and still carry an endless amount of questions. These are the most common ones asked after a registration: Is my registration accepted? What should I do next? When and where and what should I expect? Do I need to confirm my registration and […]

14 Webinar Invitation Email Examples [For Higher Attendance]

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Webinars allow marketers to present information in a more digestible format to their audiences. No geographical barriers apply for webinars, you can reach and open up to new business opportunities around the world. Turning your webinar registration into attendees and leads isn’t easy. That’s why it’s crucial to create a solid webinar email campaign from […]

31 Real Product Launch Announcement Email Examples

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If you wear your finest clothes and stay in your room, would anyone say that you look nice or compliment you? Thought so! The same applies to your new product, service, or feature. If you spend months working on a new product and you don’t send an exciting product launch announcement email, no one will […]

B2C vs B2B Email Marketing Automation: In-Depth Guide

B2C vs B2B Email Marketing Automation: In-Depth Guide

B2B and B2C email automation used to be only for medium or large businesses. Today, increased competition in the field extends small businesses’ ability to take advantage of these once monolithic tools. Email automation tools are getting popular and more affordable. Cheaper options mean smaller companies with smaller marketing teams can spend less on human […]