Email Bounce Codes: How to Reduce Soft & Hard Email Bounce Rates

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Months of preparing the products and services, and then you send emails to inform your contacts but it gets bounced. Woah! What frustration. Each bounce means your reader won’t learn about what you wanted them to see. If you’re promoting a $100 product, not reaching 20 contacts is the equivalent of $2000. That is a […]

How to Create an Email Lead Magnet Nurturing Sequence (5 Examples)

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Marketing ideas to increase generated leads? I’m so sure you’ve tried it all from social ads, SEO, to lead magnets and so on. I remember the day I captured my first 100 leads and screamed: “Yes! I’ve cracked the conversion code!!” You know how the story goes by now: I was quite wrong. I came […]

Local Email Marketing Guide for Small Businesses and Retailers

Email marketing gives you an opportunity to speak directly to your consumers. It enables you to contact them at any time, regardless of when they last stepped foot in your store.  The potential return on investment for email marketing is massive. Here are some stats: On average, email marketing brings in $38 in revenue for […]

19 Event Invitation Email Template Examples (+19 Subject lines)

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Hosting an event and want to send event invitation emails that would get tons of people to take part? This is the guide for you. Except…as an email marketer myself, I know how complicated this can be. Days deciding on an event announcement flow,  hours organizing your email timeline, looking at a blank email page […]

How To Win More Customers with Travel & Hospitality Email Marketing

Trying to compete in the travel and hospitality industry is challenging.  In order to convert more leads into customers, retain existing ones, and position your business properly, you need to take travel agency email marketing seriously.  In the digital world, we live in today, online platforms can be a great resource to help drive your […]

Targeted Email Marketing: 5 List Segmentation Ideas to Boost Conversions

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Trying to come up with relevant email campaigns is always painful.  Trust me on this, if you’re sending bulk email campaigns with the same content to all subscribers, you’re digging a hole for your business. In short: That is out-dated and useless. Here is a bright idea to grow your email marketing ROI. Instead of […]

5 Subscription Confirmation & Double Opt-In Emails | How to Set It Up

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Promoting an email newsletter on your website for your visitors to subscribe to, is a smart way to grow your email list. But some of your visitors ask these question after subscribing to your email list: Is my subscription through? Did I just make a typo mistake in my email address? Do I need to […]

7 Types of Registration Confirmation Emails And Subject Line Examples

People would register for your event or sign up for your product and still carry an endless amount of questions. These are the most common ones asked after a registration: Is my registration accepted? What should I do next? When and where and what should I expect? Do I need to confirm my registration and […]