Email marketing tactics

3 Email Marketing Tactics to Implement This Year | Guest Post

It’s hard to imagine living without email at this point in our lives. In fact, companies are sending billions of marketing emails each day. So it’s hard to keep up with the competition without a strong plan in place.

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email marketing can help

Did You Know That Email Marketing Can Help You This Way?

A while back I bumped into an old friend of mine who owns a pet shop. After a bit of small talk, she started to talk about how her business is doing. She had a webshop for a while, but just recently started off with free content offers for lead ... 

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steps to worthwhile marketing automation

6 Steps to Worthwhile Marketing Automation | Guest Post

Automation could well be the best thing to happen to digital marketing. So vast and competitive is the current marketing landscape that anything offering the ability to improve ... 

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email marketing automation platform for b2b company

How to Choose the right Email Marketing Automation platform for your B2B company?

With a 3800% ROI ($38 return for every $1 spent) email is one of the best channels to communicate with your audience. Automating your email marketing can yield even better results.

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email data points

3 Critical Email Data Points (And One That’s Overhyped) | Guest Post

The right automation tools can skyrocket your personal and professional productivity. From automated bill pay to automated meal delivery to automated marketing campaigns, automation is becoming so ubiquitous that you probably don’t even think ... 

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lead nurturing tips

3 Lead Nurturing Tips that Immediately Boost Your Campaigns

One of the biggest challenges I see people face when they implement email marketing automation is not collecting relevant meta information.

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email authentication

How to Protect your Marketing Emails Against Spoofing with Email Authentication

Do you want to avoid that your subscribers’ email clients mark your newsletters and automated emails as phishing emails? Do you want to make sure that no one sends emails in your company’s name?

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email marketer skillset

8 Must-Have Skills for Professional Email Marketers

At first glance, email marketing seems simple. But, as you dig deeper and try to enhance your campaigns you can stumble upon challenging areas.

So, an email marketer must have a diverse skill set to manage these challenges and stay ... 

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email marketing skills

14+ Sites to Improve your Email Marketing Skills

Over the years email has been considered “dead” many times.  But, with an ROI of $38 for every $1 spent email marketing is still the most effective channels of communication with your customers.

So, improving your skills in this area pays ... 

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