Marketing Trends Every Marketing Consultant Should Understand in 2019

2019 Trends for marketing consultants featured image

Marketing trends evolve quickly nowadays. Just when you finish drafting a strategy, a new statistic or technology release appears out of nowhere and challenges every assumption you made. Frustrating at best and maddening at worst, these unforeseen changes cause upheaval and consternation. For marketing consultants, keeping up and understanding the changes is quite tricky but […]

39+ B2B Lead Generation Ideas, Campaign Examples & Best Practices

39+ Actionable B2B Lead Generation Examples featured image

Imagine having a list of 5000 people who showed interest in your product and service. You have their email address, name, company name, and phone number and they gave you permission to reach out to them. Now that you imagined your business heaven of having 5000 leads think about the opportunities something like this opens. […]

10 Important Hacks for Quality Lead Generation

hacks for quality lead generation

Before we begin, let’s cover some basics on lead generation for those in the dark. A lead is essentially a person who’s shown interest in your products or services, and lead generation is the process of generating leads — you attract people with the intent of converting them into leads. That being said, attracting leads […]

How to achieve Scalable Growth with Growth Hacking & Marketing Automation

scalable growth growth hacking marketing automation

The startup world continues to expand and it seems like companies are popping up daily. With this type of expansion, it’s only natural that there’s sort of a ‘natural selection’. And all of us who dare to hustle in this unforgiving world know of this: 9 out of 10 startups fail. But what separates that […]

20 Simple SaaS Marketing Best Practices to Boost Your Business

saas marketing best practices

If you read only 1 list of SaaS marketing best practices today, this should be the one! 20 simple but very important tips to enhance your user acquisition, user retention and grow your business as a whole. 1. Avoid discounts Discounts are deceiving: usually, companies try to get more users and clients. But at the […]

Marketers Guide to Improve User Acquisition: Analytics to Track

How to improve your drip campaigns' performance

Inbound user acquisition is the process of converting visitors of your web- and blog pages into leads by asking their contact information. After that, you manage to convert them into users by giving them educational content and offering your trial to them. In order to be able to get more sign-ups for your trial, you […]

The most Comprehensive Guide of Product Marketing for SaaS businesses

Product marketing for SaaS businesses

This product marketing guide helps CMOs, customer success managers, product, email, and content marketers at SaaS companies design their products for growth. How to choose a marketing model How to design your product to convert more users and clients How to scale your business when needed. Who should read this guide? This guide is intended […]